Brexit-breaking price freeze on ALL products to provide customers with reassurance and stability Friday, October 4th, 2019
EVERY product in the EYG portfolio can now benefit from a ‘Brexit-breaking’ price freeze - to provide customers with ‘reassurance and stability’ as Britain faces ongoing uncertainty over its exit from Europe.
The move comes as Prime Minister Boris Johnson continues to pledge that Britain will leave Europe on October 31 – even if there is no firm deal agreed, and further uncertainly caused over the strength of the pound and relationships with European suppliers.
John Waugh, EYG's Domestic Sales Director, says the impact of Brexit has been clear in recent months with the impact of leaving the EU an issue playing on many customers’ minds.
With that in mind, EYG has introduced a new price promise where ANY quotes for conservatories, orangeries, windows and doors given between now and October 31 will remain valid for three months.
Mr Waugh said: “It cannot be ignored that the uncertainty cause by Brexit has had an impact on customer confidence. Our sales team are having conversations with people about it every day.
“People are worried about the impact of leaving the EU, especially given the lack of clarity of what exactly that will mean for family finances.
“However, people do still want to invest in improving their homes and making them more comfortable and secure, especially at a time of year where we usually see a peak in people preparing for the winter months. That is why we looked at what we could do to offer some more certainty, stability and reassurance.
“We’re constantly being asked if prices will change next year and, in all honesty, that is something which we cannot predict. We don’t know what the impact will be on the pound, or how Brexit will impact on other businesses and suppliers.
“Thankfully, we are in a strong position because, unlike many, we are approaching our 50th year in this industry and we have our own manufacturing facility in Hull. Although we do buy products from European suppliers, we have long-established and strong relationships in place, and experience of facing many business challenges before, such as recessions.
“We know it is at times like this that you have to do more for your consumers, so we have agreed to freeze all of our product prices until October 31, and to pledge that any quote given until that date will remain valid for three months from the date it is provided.
“It effectively means our current prices are available until into the New Year and the end of January, which given the uncertainty ahead for all, we feel is a great offer. Even more so when you take into account our 10-year warranty and flexible financing options, which allow customers to buy our products deposit free and pay nothing for a year, should they wish to do so.”
The ‘Brexit-Breaking Price Freeze’ will run until ‘Brexit Day’ on Thursday, October 31.